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Serious Select Coffee Serious Select coffees roast and ship on Tuesdays (except as noted) and are sold on a pre-ordered basis. They are packed in foil bags with one-way valves and ship within hours of roasting so you may enjoy these coffees at their absolute peak of flavor. Outside of neighboring states we recommend you choose an expedited shipping method if you are concerned about receiving holiday related shipments on time. Ecuador La Papaya Rum Barrel Natural

La Papaya is a terrific example of the Typica varietal, the same DNA as the first coffee discovered wild in Ethiopia centuries ago. After two trips to Ecuador a few years ago all we heard talk about was "La Papaya" and how hard his coffee is to get. The farm, in the mountainous south of the country in Loja Province near Cuenca, is relatively new to coffee farming, yet has made an immediate reputation.

This preparation is really unique and innovative. Coffee cherries are fermented in barrels that held rum for 20 years. During the five days spent in barrel, some nuances of oak and rum mingle with the coffee, producing an extremely complex coffee with notes of vanilla, raisin, tamarind and passion fruit. Very sweet and interesting Natural processed coffee.

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If you have other items ordered we will ship them along with your Serious Select coffee. If you want other items shipped separately please enter them as a separate order.
Some Serious Select coffees derive from international coffee competitions which seek to rank the best coffee in a particular country in a given year, some are from private auctions - like the world renowned Hacienda Esmeralda from Panama - and still others are the product of experimentation by growers pushing the quality envelope. 

Willoughby's participates in many events, sometimes as jurors, always with interest.

These highly sought after and often more expensive coffees are what Serious Select is all about. 
Check back often for our latest selections.